Shure Asia has opened its first Shure Experience Centre in Hong Kong, a facility to help customers find the ideal solutions for their audio needs presented in a state-of-the-art corporate environment.
“More and more multinational corporations are establishing their headquarters or enlarge their presence in Asia, which makes it one of the most important geographic regions for Shure, particularly in the integrated systems market,” says William Chan, Managing Director of Shure Asia. “These companies increasingly rely on AV conferencing as main business communication tool. As a manufacturer, we want to support our customers in making such collaboration more effective, and help them identify what audio solution best meets their needs. This is why we built our new Shure Experience Centre.”
The Shure Experience Centre comprises a boardroom, huddle room, and a large multi-purpose room, each with live product demonstration capabilities to provide varied application examples for Shure customers and partners.
Besides serving as a demo space, Shure Asia also utilises the new facilities for international needs including videoconferences, in-house meetings, and product trainings.
A few of the Shure products on display the the Shure Experience Centre include the Microflex Advance MX1910 Ceiling Array Microphone, MXA310 Table Array Microphones, and Microflex Wireless System. The DCS 6000 Digital Conference System is also readily available for demonstration.